SOL Building a Strong Brand Story Together with Komunikasia

Item: Komunikasia
Author: Komunikasia

SOL has a huge amount to celebrate as a challenger brand: significant turnover; plenty of successful initiatives with sellers and communities and the potential to build presence and revenue in more key growth areas
around Indonesia. The challenge is now to build a resonant and strong brand story that could be owned by SOL and relevant to its audience - Sandwich Generations.

Indonesian society is generally family oriented and having an Extended Family is a natural thing, through our market research also confirmed that respondents did not mind taking care of their parents, and gladly take this responsibility. Being able to look after them is a gift and happiness.

Sol communication mission is to acknowledge and appreciate them for taking the role as providers, they are family hero and deserve their rewards (SOL) without feeling guilty spending not much for themselves.

Has Been Trusted in Helping Many Business Brands in Indonesia

Komunikasia as one of the branding consultant Jakarta is proud to be able to help SOL in building a strong brand image, we have helped many companies in terms of branding including Astra Credit Companies (ACC), Awana Premium, Bank Ekonomi, BRI, BRI Agro and many more. Apart from that, we are also often trusted to conceptualize and run advertising for several businesses. Because we are also known as one of advertising agency Jakarta with many years of experience.