More Than just Packaging Design But Also Communicating Taste
Orang Tua Group
Station Rasa released new range of flavoured candy, Minis, to strengthen its product range coverage. After a year, the awareness of Minis remains low despite the endorsement from Station Rasa brand on the packaging product.
To increase brand awareness of Minis and to create engagement with its target market.
Komunikasia Cato Brand Partners strategy is to create a concept where it can accomodate multiple objectives: product sampling, customer engagement and 'give-away' promotion. The solution is to design a packaging which can carries stories about the brand, create engagement with target market (Game) as well as carries a 'give-way' product promotion that is embedded as the solution of the game.
The result is more than just a packaging design but also communicate new product flavour and customer engagement.
Things like this are obtained because of our expertise as one of the packaging design jakarta who have provided packaging design services for various products both from companies from Indonesia and from abroad.
Has Been Trusted to Work on Designs for Company Branding
We are also very proud to be able to work with various companies in terms of packaging design such as Rudy Hadi, NEC, Nippon, Philips, Sony and many more. Indeed, our other expertise is as an advertising agency Jakarta, but this is also an added value for us to be able to work together in conceptualizing good designs.