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Client
Trilliun Group Surabaya
Background
TRILLIUNWARE (PT. Trilliun Prima Sukses) was founded in 2009 as a Design and Manufacturer of ceramic sanitary ware. The factory is located in Surabaya city, East Java, Indonesia.
Quality is the soul of the company; which has been implemented by setting high quality standards followed by strict management control within the production line and the finished product. This process has been carried out consistently to meet customer satisfaction.
We also believe that good design is good business, therefore we invest heavily in design, creative research and the development of sanitary ware products. Each of our product has undergone numerous tests and design refinement prior to releasing it to the market, to ensure all are user friendly, creatively designed, and looks great in our customer's home.
Objective
Cato Brand Partners as the brand consultant, our tasks is to achieve greater impact and brand awareness through new naming, rejuvenating Brand Identity and establishing Broader Visual Language through all possible communication channel within Trilliunware.
Result
Greater retail visibility and brand awareness was achieved within month of initial launching of the new Trilliunware.